Project - Mediapark

About the company

The Media Park in Hilversum, Europe's largest media cluster, is home to more than 100 different media companies and serves as a bustling workplace for around 6,000 professionals every day. With prominent international media giants like NOS, RTL, NEP, EMG, and ITV among its residents, the significance of this media hub is undeniable.Five years had passed since the inception of Media Park's website, and it was due for a complete redesign. The task was entrusted to a dedicated team, with my role being to manage the entire UX process. The challenge was to create an engaging, user-friendly website that catered to the diverse needs of various target groups associated with Media Park.

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About the company

Our first objective was to focus on the information architecture. Given Media Park's diverse range of target audiences, each with unique needs and preferences, it was essential to ensure that every user could easily locate the information they were seeking on the website. Through careful analysis, we identified four primary target segments: Companies, Professionals, Students and Visitors.

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The redesigned website was well-received by both Media Park stakeholders and users, garnering praise for its aesthetics, ease of use, and engaging storytelling. This successful transformation of the online platform not only strengthened Media Park's digital presence but also solidified its reputation as the epicenter of the European media landscape.

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Year

2022

Services

UX/UI Design

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Nice things people say about my work

Reginald Martyr

Orq.ai

I’ve worked with designers before, but Jesse is a truly exceptional talent. His ability to consistently transform abstract concepts into stunning visuals and user experiences is second to none. By far, he is the most reliable, creative, and detail-oriented UX designer I’ve had the pleasure to work with.

Kaey van Gerner

Elite Klimaat Groep

Working with Jesse was a game-changer for our project. His approach to design not only enhanced our platform's user experience but also significantly increased our engagement rates. If you're looking for someone to elevate your project, look no further!

Paul Dirksen

Solar Evolution

It's often said that taste is subjective, but before Jesse came onboard, we painstakingly detailed our visions to several web designers, only to be let down by the final outcomes. Then Jesse arrived. My partner and I drafted our desires in bullet points on a single A3 page and, just seven weeks later, Jesse transformed that simplicity into a phenomenal website. He has now been with us for several months on an hourly basis, continuously enhancing our site. Jesse impressively manages both the design and the content.

Ilja Galema

Mediapark

We were thoroughly impressed by Jesse's professionalism and skill set. From start to finish, he provided insightful recommendations and delivered top-notch results. It's rare to find someone so committed and talented. Our project's success is largely thanks to his contribution.

Peter van Os

Mediajunkies

Collaborating with Jesse is always a pleasure. His knack for nailing the details, bringing new ideas to the table, and keeping cool no matter how many times we mix things up is just awesome. We’ve tackled plenty of projects together, always with good vibes and great outcomes.

Monica Ciovica

Rentman

Over our extended collaboration, Jesse consistently delivered not just visually stunning designs, but also ones that align perfectly with our brand and functional goals. His ability to listen to our ideas, understand our vision, and translate that into effective design work is unmatched. We look forward to many more successful projects with Jesse!

Mediapark

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Solar Evolution

Nice things people say about my work